bottles

Redesign of Branding for Hunters Brewery

Eline Walker Uncategorised

After featuring on Alex Polizzi “the Fixer” it was highlighted that the marketing for bottled beers and cask ales for Hunters Brewery were not consistent across the range. We were lucky to have been involved with the BBC visiting a company in London “Underscore”. At Underscore we were shown some new marketing that would bring Hunters Brewery up to date …

pouring

After featuring on Alex Polizzi “the Fixer” it was highlighted that the marketing for bottled beers and cask ales for Hunters Brewery were not consistent across the range. We were lucky to have been involved with the BBC visiting a company in London “Underscore”.
At Underscore we were shown some new marketing that would bring Hunters Brewery up to date with current thinking and would help get our beers outside of Devon.
The new designs were superb and really did get us thinking but the costs involved in a total rebrand had to be considered. To re do each bottle design and be able to transfer that into new marketing for pump clips was a challenge and we set about finding a local design agency who could work with us.
VU Online a website and design agency in Totnes were really excited to work with us and they have designed a superb new website but also re branded our bottles and casks.

This redesign has taken into account Hunters heritage of brewing in a farming environment and bringing out the professionalism of our brewery and products whilst still being down to earth rural product.
The bottled beers are now launched and are available through the following wholesaler’s:

Hollies Fine Food Service www.holleysfinefoods.com
West Country Direct www.westcountrydirect.com
Elygra Wholesaler
Dayla (Buckinghamshire) www.dayladrinks.co.uk
LWC www.lwc-drinks.co.uk/devon.html
Hunters Brewery will launch the New Branding for Cask ales in April across Devon. We will keep you informed through social media and our web site.